I Love Downtown Memphis Campaign
My first major project for Memphis Tourism was the development of a $1M advertising campaign promoting Downtown Memphis. This multi-channel campaign was completed in just two months and delivered strong results, including high-impact digital and paid media impressions, as well as hundreds of 30-second commercial spots across leading local stations such as WREG, WMC, WHBQ, and WATN during top-rated news, sports, and special programming.
Memphis Music Hall of Fame Ad
Stemming back to the Art and Soul vibe. I put together a print ad on behalf of Memphis Tourism to congratulate the 2025 inductees.